Lead Generation Specialist

B2B Sales Development Representative/ Lead Generation Specialist
We are seeking an experienced B2B Sales Development Representative to join our growing team. In this role, you will be responsible for generating new business opportunities by identifying, qualifying, and fostering relationships with prospects through persistent outreach tactics including LinkedIn, cold calling, and email campaigns.
The ideal candidate has 3+ years of experience specializing in new business development and lead generation for B2B technology services, preferably selling to mid-sized businesses. You must have a proven track record of successfully penetrating new accounts and delivering qualified sales opportunities through proactive outbound prospecting.
Core Responsibilities:
Leverage LinkedIn Sales Navigator and other social selling tools to identify key prospects and decision-makers at mid-sized companies fitting our target customer profile
Conduct high-volume cold calls and emails to penetrate new accounts, overcoming objections and qualifying opportunities
Maintain and expand the sales pipeline by originating new opportunities and advancing them to closed won deals
Track all prospecting activities in the latest CRM tools and provide weekly status updates on metrics and KPIs
Continuously refine prospecting skills and share best practices to advance individual and team performance
Stay up-to-date on the latest prospecting tactics and tools across LinkedIn, email, and cold-calling channels
Requirements:
3+ years of B2B prospecting experience with a strong track record of results
Proficiency-generating pipeline through LinkedIn, cold calling, email campaigns, and other outbound channels
Experience selling B2B technology services to mid-sized companies
Resilient with the ability to handle rejection and overcome objections
Exceptional communication and active listening skills
Hunter's mentality and motivation to exceed lead goals
Knowledge of current prospecting tools and techniques across all outbound channels